Magellan Research

Pricing

CATI (Computer Assisted Telephone Interviewing) Opinion Polling

Polling with “live” interviewers can be priced according to a simple formula. Just multiply the number of responses desired by the number of questions per survey. Please note that there is a $6,000 minimum for any live survey. If the survey involves long distance calling, please add $1 per desired completion to the calculated price.

When calculating the number of questions, consider that the following demographic questions are automatically included with each survey and should not be included when assessing the number of questions in your survey.

Income

Marital Status

Age

Gender

Ethnicity

Examples of survey pricing are detailed in the table below:

Sample Size	Accuracy (Margin of Error)	Questions	Estimate	Long Distance Surcharge
400	95% (+ or – 5%)	10	$6,000 *	$400
600	96% (+ or – 4%)	15	$9,000	$600
1000	97% (+ or – 3%)	20	$20,000	$1,000
2500	98% (+ or – 2%)	10	$25,000 **	$2,500

* - $6,000 minimum charge applied
** - Price reductions for large surveys may be negotiated on an individual basis

Additional charges may apply for the following:

Custom crosstabs

Long distance calling

Restrictive qualifying parameters

Phone numbers from geographical areas outside Nevada (if not provided by customer)

Open End questions

Contact Information

For a brochure or samples of our surveys, please call or send us email.

Mailing Address:
	2245D Renaissance Drive Las Vegas, NV 89119
Telephone:
	(702) 967-6777 (877) 967-6757 (toll free)
Fax:
	(702) 967-6787

Sales & General Information:
	sales@magresearch.com
Webmaster:
	webmaster@magresearch.com
President:
	mlongabaugh@magresearch.com