Magellan Research

Services

CATI Opinion Polling - Pricing

Magellan's high-tech CATI (Computer Assisted Telephone Interviewing) software provides you with ultimate flexibility in polling. Calls can be scheduled by time zone to avoid late night calls and mealtime interruptions. Calls to Hispanic households are automatically routed to Spanish-speaking survey personnel. Respondents can even schedule callbacks to ensure sample integrity and balance. Responses can be balanced by region, gender, age, or even political party. Best of all, our system "remembers" previous poll answers to provide you with better targeted samples.

Advocacy Calling - Pricing

Advocacy calls may be used to present a candidate's opinion or background or to simply get out the candidate's vote. Our experienced Interview staff uses Magellan's custom computer system to perform "smart-advocacy" calls, optimizing value for the candidate and insuring that follow-up efforts will maximize turnout and support.

Outbound Message Delivery - Pricing

Outbound Message Delivery may be used to actually broadcast the candidate's voice to thousands of voters in just a few hours. Such messages can ask for support, volunteers, yard signs, or spearhead your GOTV (Get Out The Vote) efforts.

Jury Selection / Trial Management

Magellan's revolutionary use of public opinion polling in the Ted Binion murder trial was the subject of media coverage nationwide, including CourtTV and 20/20. Let us show you how polling can help you select the jury that's best for your client. Magellan continues to pioneer research in prospective juror attitudes and traits to assist attorneys in selecting jurors most inclined to support their case theory.

Longabaugh Jury Report

Magellan Research has conducted extensive public opinion polling to determine favorable traits and tendencies for prospective jurors. For more information on the Longabaugh Jury Report, click here.

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